{"id":34469,"date":"2025-03-25T16:24:28","date_gmt":"2025-03-25T08:24:28","guid":{"rendered":"https:\/\/truekung.com\/?page_id=34469"},"modified":"2025-03-27T17:57:31","modified_gmt":"2025-03-27T09:57:31","slug":"succes-des-marques-de-mode-dinfluenceurs","status":"publish","type":"page","link":"https:\/\/truekung.com\/fr\/influencer-fashion-brand-success\/","title":{"rendered":"Soutenir les startups de mode influenceuses"},"content":{"rendered":"
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Si vous vendez des produits pour gagner votre vie, vous allez perdre. Et c\u2019est comme \u00e7a.<\/p>

Nous savons que si nous vendons des produits pour gagner notre vie, nous allons perdre.<\/p>

Ce que nous vendons, c\u2019est \u00ab produit + service \u00bb. C\u2019est toujours plus facile \u00e0 dire qu\u2019\u00e0 faire.<\/p>

J'en ai dit beaucoup. Maintenant, permettez-moi de vous montrer ce que nous avons fait.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Soutien aux marques de mode d'influenceurs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\tEn avril 2022, une influenceuse danoise nous a \u00e9t\u00e9 pr\u00e9sent\u00e9e par l'un de nos clients de longue date. D\u00e8s ao\u00fbt de la m\u00eame ann\u00e9e, sa marque avait g\u00e9n\u00e9r\u00e9 145\u00a0000\u00a0\u00a3 de chiffre d'affaires. En 2024, ce chiffre avait atteint 145\u00a0000\u00a0000\u00a0\u00a3 et sa croissance se poursuit \u00e0 un rythme soutenu. Sans \u00e9quipe, elle a b\u00e2ti sa marque gr\u00e2ce \u00e0 la solution tout-en-un de TrueKung, en se consacrant \u00e0 sa passion et en mon\u00e9tisant son influence.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Start-up de mode dirig\u00e9e par des influenceurs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Une jeune influenceuse danoise<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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D\u00c9FIS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tMalgr\u00e9 une forte pr\u00e9sence sur Instagram, YouTube et Facebook, elle devait faire face \u00e0 plusieurs difficult\u00e9s\u00a0: la qualit\u00e9 des produits qu\u2019elle s\u2019approvisionnait aupr\u00e8s de grossistes locaux \u00e9tait in\u00e9gale, ce qui rendait le contr\u00f4le difficile et mena\u00e7ait sa r\u00e9putation \u00e0 long terme. La s\u00e9lection des mod\u00e8les aupr\u00e8s de diff\u00e9rents grossistes \u00e9tait chronophage, et leur mentalit\u00e9 purement commerciale les rendait peu enclins \u00e0 lui apporter un soutien significatif. Les fournisseurs locaux proposaient un choix limit\u00e9 et des prix \u00e9lev\u00e9s. Elle souhaitait cr\u00e9er sa propre marque, mais n\u2019avait aucune exp\u00e9rience en design. Ses premi\u00e8res commandes \u00e9taient trop faibles pour atteindre les quantit\u00e9s minimales requises par les usines. Enfin, elle n\u2019avait aucune exp\u00e9rience en mati\u00e8re d\u2019importation.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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ACTES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tNotre \u00e9quipe de conception a cr\u00e9\u00e9 des mod\u00e8les sp\u00e9cifiquement adapt\u00e9s \u00e0 son march\u00e9, lui permettant de choisir et de modifier les \u00e9chantillons selon ses commentaires. En collaboration avec elle, nous avons \u00e9labor\u00e9 un manuel de qualit\u00e9 de production personnalis\u00e9 pour sa marque et l'avons scrupuleusement respect\u00e9. Pour les mod\u00e8les en stock qu'elle a s\u00e9lectionn\u00e9s, la quantit\u00e9 minimale de commande \u00e9tait d'une seule pi\u00e8ce. Nous avons appos\u00e9 ses \u00e9tiquettes et \u00e9tiquettes volantes sur chaque v\u00eatement. Nous avons fourni des services de photographie professionnelle et un soutien logistique complet, de porte \u00e0 porte.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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R\u00c9SULTATS:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tElle a constitu\u00e9 sa propre \u00e9quipe de diffusion en direct, form\u00e9 les animateurs et commercialis\u00e9 des produits avec eux. Elle pouvait ainsi se concentrer sur le marketing et le contenu, tandis que nous g\u00e9rions toute la partie technique. Nos stylistes lui proposaient en permanence des inspirations mode, de nouveaux mod\u00e8les et styles, lui offrant un large choix. Elle a conserv\u00e9 la ma\u00eetrise totale de sa marque. Elle a \u00e9largi sa gamme de produits, passant des v\u00eatements aux sacs, chapeaux et cadeaux, tous s\u00e9lectionn\u00e9s par notre \u00e9quipe gr\u00e2ce \u00e0 notre connaissance approfondie du solide r\u00e9seau d'approvisionnement chinois et \u00e0 sa parfaite ma\u00eetrise des exigences de qualit\u00e9.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\tVous r\u00eavez de lancer votre propre marque\u00a0? Vous n\u2019\u00eates pas seul\u00b7e\u00a0! Nous avons accompagn\u00e9 de nombreuses personnes dans la cr\u00e9ation de leur marque de mode gr\u00e2ce \u00e0 l\u2019influence. Cette r\u00e9ussite prouve qu\u2019avec le bon partenaire, il est tout \u00e0 fait possible de cr\u00e9er une marque de mode \u00e0 fort impact. Chez TrueKung, nous sommes convaincus que chaque influenceur a le potentiel de transformer son audience en client\u00b7e fid\u00e8le. Que vous lanciez votre premi\u00e8re collection ou d\u00e9veloppiez votre marque gr\u00e2ce \u00e0 l\u2019influence, nous sommes l\u00e0 pour vous accompagner, de l\u2019id\u00e9e \u00e0 la r\u00e9alisation.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Contact<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Lancy Chia<\/strong><\/p>

Co-fondateur<\/strong>
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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tRencontrez-nous\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t205-A, ZhongYi Building, #59 YueHu Rd, WuZhong District, Suzhou City, JiangSu Province,China\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tAppelez-nous\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t0086 17315563081\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tEnvoyez-nous un e-mail\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tinfo@truekung.com\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Plus d'informations<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Vues : 38<\/p>","protected":false},"excerpt":{"rendered":"

If you sell products for a living\uff0c you’re going to lose-And that’s just how it is. We know if we sell products for a living\uff0cWe’re going to lose. What we sell is \u201cproduct + service\u201d.\u00a0It’s always easy said than done. I’ve said a lot. Now please allow me to show you what we’ve done. LET’S […]<\/p>\n","protected":false},"author":2,"featured_media":34492,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-34469","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nSupport Influencer Fashion Startups - TrueKung Fashion<\/title>\n<meta name=\"description\" content=\"How a Danish influencer launched her fashion brand and reached $500K in 6 months powered by TrueKung\u2019s small-batch production and support.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/truekung.com\/fr\/succes-des-marques-de-mode-dinfluenceurs\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Support Influencer Fashion Startups - TrueKung Fashion\" \/>\n<meta property=\"og:description\" content=\"How a Danish influencer launched her fashion brand and reached $500K in 6 months powered by TrueKung\u2019s small-batch production and support.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/truekung.com\/fr\/succes-des-marques-de-mode-dinfluenceurs\/\" \/>\n<meta property=\"og:site_name\" content=\"TrueKung Fashion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/lancy.chia\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-27T09:57:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/truekung.com\/wp-content\/uploads\/2025\/03\/20250327030154.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1152\" \/>\n\t<meta property=\"og:image:height\" content=\"864\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/truekung.com\\\/influencer-fashion-brand-success\\\/\",\"url\":\"https:\\\/\\\/truekung.com\\\/influencer-fashion-brand-success\\\/\",\"name\":\"Support Influencer Fashion Startups - 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